CBSE Class 12 Marketing Management Multiple Choice Questions with Answers. MCQ Questions Class 12 Marketing Management with Answers Is Prepared Based on Latest Exam Pattern. Students can solve NCERT MCQ questions Class 12 Marketing Management with Answers to know their preparation level.
Students who are searching for NCERT MCQ Questions Class 12 Marketing Management with Answers are compiled here to get good practice on all fundamentals. Know your preparation level on MCQ Questions for Class 12 Marketing Management with Answers. You can also verify your answers from the provided MCQ Class 12 Marketing Management with Answers. So, ace up your preparation with MCQ of Class 12 Business Studies Examinations.
MCQ Questions Class 12 Marketing Management with Answers - Set - 3
Question 1:Â
In order to promote the sales of the company, Mukund Limited has decided to offer consumer durable products at 0% finance. Which type of marketing factor is being described in the above line ?
(a) Controllable factor
(b) Non-controllable factor
(c) Environmental factor
(d) None of these
Correct Answer – (A)
Question 2:Â
Felicia uses a non-paid and non-personal form of promotional tool to sell hand bags and purses. Which promotional tool is she using?
(a) Personal selling
(b) Branding
(c) Publicity
(d) None of these
Correct Answer – (C)
Question 3:Â
In order to get feedback about its recently launched immunity boosting ayurvedic medicine, Atulya limited conducted an online survey using a questionnaire, to gather customer views and opinions. Identify the marketing function being used by Atulya Limited :
(a) Standardisation
(b) Product Designing
(c) Customer Support Service
(d) Gathering and analyzing market information
Correct Answer – (D)
Question 4:Â
Within 2 years of it’s inception, ABC Limited has created a positive image about itself and its products in the eyes of general public by participating extensively in various social welfare programs. Identify the component of promotion mixing described in the given lines.
(a) Advertising
(b) Personal selling
(c) Public relation
(d) Sales promotion
Correct Answer – (C)
Question 5:Â
When a customer shows proof of purchase he/ she is repaid a part of money paid by him as price. Identify the sales promotion technique.
(a) Discount
(b) Rebate
(c) Refund
(d) Lucky draws
Correct Answer – (C)
MCQ Questions Class 12 Marketing Management With Answers
Question 6:Â
Which one of the following is a marketing management philosophy?
(a) Societal marketing concept
(b) Distribution concept
(c) Direct marketing concept
(d) Channel concept
Correct Answer – (A)
Question 7:Â
Which one of the following factors is not relevant in the price fixation?
(a) Obtaining market leadership
(b) Age of an organisation
(c) Value for money
(d) Product differentiation
Correct Answer – (B)
Question 8:Â
Which one of the following is not a element of marketing mix?
(a) Product
(b) Physical distribution
(c) Product pricing
(d) Production process
Correct Answer – (D)
Question 9:Â
With which element is exchange mechanism related?
(a) Publicity
(b) Marketing
(c) Advertising
(d) Branding
Correct Answer – (B)
Question 10:Â
Which of the following is not the function of packaging?
(a) Product protection
(b) Pricing objectives
(c) Promotion
(d) Product identification
